TAC stands as one of the most advanced aquatic facilities in the country, serving not only as the home of North Carolina’s largest year-round swim program, but was designated as the U.S. Olympic Training Camp site in 2024. Its reputation extends far beyond Cary – it’s a national hub for competitive swimming, hosting high-profile meets and nurturing athletes who go on to compete at the collegiate and international levels.
Through strategic creative partnership and system improvements, Fixate helped TAC grow program service revenue by over 70% year-over-year, strengthening both the organization’s financial sustainability and its capacity to invest in future athletes.
